Ever: Ideology and idealization

Argentine artist Ever highlights the human tendency towards the idealization of people and objects in his murals and installations. His fascination with the human body, a constant theme in his works, as well as the preference for portraits, combine with his interest in religious symbols: “Religion has put symbols in our heads that come out even today in our ways of representing the body. Each person sanctifies when they ignore.”

Instead of painting socially defined and accepted beauty models or popular faces, Ever aims to “deify” ordinary people. The eyes are very important when he outlines the characters, as they perhaps mirror the creator potential in each of us or sometimes reflect aspects of man’s dependency on and blindness resulting from the carefully constructed, comfortable or imposed beliefs. There is also an interesting vision regarding ideology, and we often see portraits of Mao and elements, even colors, from Chinese communist propaganda in his works.

When referring to his choice to work in the public space, the artist explains: “I was born, they fed me, educated me, instructed me, and shaped me, but no one ever made me ‘discover’ graffiti. (…) At the end of this new decade I realized the value of the message left behind with 48 hours of this exercise (painting). If one thinks that revolutions are told on walls, those hours can say a lot, let’s say they can form a direct protest of society, by society. I think that graffiti is a point of connection for people, at least that’s what I like to explore with this beautiful activity”.

Eversiempre.com - La llegada

‘La llegada’ (The Arrival), part of the installation at the Villa Ocupada exhibition (2014)

Eversiempre - The idealism trying to save the future on the night of September 26, 2014. Color Walk, Ciudad Juárez, Mexico (2014)

‘The idealism trying to save the future on the night of September 26, 2014’. Color Walk, Ciudad Juárez, Mexico (2014)

Eversiempre.com - Migration, PUBLIC Festival, Perth, Australia (2014)

‘Migration’, PUBLIC Festival,  Perth, Australia (2014)

Eversiempre.com - The Arrival, INOPERAbLE, Austria, Vienna (2014)

‘The Arrival’, INOPERAbLE, Austria, Vienna (2014)

Ever - Description of the arrival of an ideology, Villa Crespo, Buenos Aires, Argentina (2014)

‘Description of the arrival of an ideology’, Villa Crespo, Buenos Aires, Argentina  (2013)

Eversiempre.com - Explanation of how freedom (in the male form) and revolution meet to create a liberated Puerto Rico, Los Muros Hablan Festival, Santurce, Puerto Rico (2012)

‘Explanation of how freedom (in the male form) and revolution meet to create a liberated Puerto Rico’, Los Muros Hablan Festival, Santurce, Puerto Rico (2012)

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Images © Ever

View more on his website, on Facebook and Instagram.